- Charity T-shirts Designed by Artists to Aid Recovery from Disaster; 
Participating Artists Include Lady Gaga, Karl Lagerfeld, Nicole Kidman -

    VOGUE JAPAN and GQ JAPAN will support the activities of the "SAVE JAPAN! 
PROJECT" as its media partner on a long-term basis in sympathy with the 
objectives of the project. Organizers of the project opened a portal site 
immediately after the Great East Japan Earthquake to transmit region-by-region 
disaster information via Twitter and Facebook, providing useful information for 
disaster-stricken people.

    The partners' first step toward supporting the appeal is the Charity 
T-shirt Project. Responding to calls by VOGUE JAPAN and GQ JAPAN, 10 artists 
from around the world, including Lady Gaga, Karl Lagerfeld, Nicole Kidman and 
Gwyneth Paltrow, have designed T-shirts with messages of encouragement for 
Japan. These T-shirts will go on sale on June 25 through UNIQLO, another 
supporter of "SAVE JAPAN! PROJECT," at its global stores in 11 countries and 
regions.

    Conde Nast publications around the world, including VOGUE and GQ, will 
promote the T-shirt project under the theme "FASHION UNITES FOR JAPAN" as their 
global undertaking.

    The charity project is expected to raise approximately 100 million yen 
(US$1.2 million), which will be donated via the Japanese Red Cross Society to 
aid restoration from the disaster. VOGUE JAPAN and GQ JAPAN will support the 
afflicted people through this project in hopes of early recovery. 

- Participating Artists:
Lady Gaga
Karl Lagerfeld
Nicole Kidman
Gwyneth Paltrow
Alber Elbaz
Victoria Beckham
Charlize Theron
Orlando Bloom
Cyndi Lauper
Blake Lively

- T-shirt On-Sale Date: June 25, 2011

    The 11 countries and regions where the charity T-shirts will go on sale at 
UNIQLO stores are Japan (Note), United States, Britain (Note), France, Russia, 
China (Note), South Korea (Note), Taiwan (Note), Hong Kong, Malaysia and 
Singapore. 
 (Note) In the five countries and regions, UNIQLO goods are available through 
electronic commerce and the T-shirts can be ordered through the UNIQLO websites.

- SAVE JAPAN! PROJECT
Led by Kaie Murakami, SIMONE INC. leader and art director, the campaign was 
organized by a project team comprising volunteers in the fashion industry. The 
team opened an information portal site to compile area-specific disaster 
information only six hours after the Great East Japan Earthquake. It quickly 
established rules of communication, including the creation of a Twitter hashtag 
(#save_), as the needs of a large number of users were expected. At present, 
the team is undertaking the planning and curation of multi-faceted disaster 
relief projects. http://savejapanproject.com/

- VOGUE JAPAN
Please visit http://www.vogue.co.jp/charity to view photos of the charity 
T-shirts.

- GQ JAPAN
Please visit http://gqjapan.jp/charity to view photos of the charity T-shirts.


    SOURCE:
    Conde Nast Group 

    Contact: 
    Takako Takiguchi
    Conde Nast Publications Japan
    Tel: +81-3-5485-9327
    E-mail:pr@condenast.jp