Nankang Rubber Tire Corp. so far sold out more than six million tires in Japan 
and continues to grow and gain Japan market share. This successful result 
attributed to the work and skills of Nankang's teams who better armed to adjust 
to Japan market developments, in particular through a product offering tailored 
to environmental and fuel-efficiency requirements, is holding the course of its 
strategic plan: improving competitiveness, leveraging product differentiation 
and collaborating with credible test center, such as JARI (Japan Automobile 
Research Institute) and Germany ADAC. In addition, Nankang donated 7,400,000 
JPY for victims of the earthquake and tsunami in Japan to express their 
gratitude to Japanese support for their products all the time.

Recently Nankang Rubber Tire launched a new asymmetric winter tire ESSN-1 for 
the Japan market, with superior performance in all extreme winter conditions, 
including curvy roads covered in ice, wet, and snow. Providing premium braking 
performance and maximum grip, the zigzag 3D sipe technology optimizes tread 
element stiffness and handling. The outside tread pattern of ESSN-1 strengthens 
cornering maneuverability, and the inside enhances straight-line stability with 
riding comfort. Patent tread compound with stiff natural kernel powder promotes 
ice-lodging ability to enhance traction. "Nankang ESSN-1 utilized the latest 
technology not only to maintain adhesion and flexibility in all severe winter 
conditions, but also excel in icy weather, thus providing drivers uncompromised 
control to the next level" marketing manager said. ESSN-1 is available in 50 
sizes ranging from 13 to 18 inch fitment.

SOURCE: Nankang Rubber Tire Corp

For more information please contact: Caysha Mai
Tel:886-2-27071000 EXT.296
e-mail: caysha@nankang.com.tw
www.nankang.com.tw 


Image Attachments Links:
http://asianetnews.net/view-attachment?attach-id=194396