Country for PR: China
Contributor: PR Newswire Asia (China)
Friday, June 22 2012 - 12:00
AsiaNet
Say Goodbye to Cooking Fumes With Midea's Induction Cooker
GUANGZHOU, China, June 22, 2012 /PRNewswire-AsiaNet/

"I felt it was inconvenient and inefficient to cook with an induction cooker 
before, but it is actually more cost-efficient than cooking with gas, and also 
provides delicious meals without cooking fumes on hot days, making it a clean 
and economical cooking tool," Ms. Zhang who bought a Midea induction cooker 
recently said. Induction cookers, with their invisible flame, are accepted by 
more and more Vietnamese families due their clean, energy-saving and 
environment-friendly features.

Differing from traditional fire or fireless conduction heating, induction 
cookers use electromagnetic induction to heat without open fire, thus being 
safe and sanitary. Yet they haven't been fully accepted in Vietnam currently, 
mainly because people think implicitly that it isn't cost-efficient to cook 
with them.

Actually the use of clean and safe energy is important for everyone. The 
kitchen uses the most energy in a household and heating food is the most common 
way of consuming energy in daily life. Vietnamese families generally use 
traditional combustible materials like wood, coal and gas for heating with a 
heating efficiency of 40%~70% and bad safety and pollution. With the exhaustion 
of global energies and increasing prices of coal and oil in international 
markets, this also affects costs in the kitchen energy use. Under this 
situation, changing traditional heating modes to using the more economical, 
efficient and safer induction cooker will be a new trend.

According to Ms. Zhang, "Gas fees are increasing, about 329,000 Dongs / 12kg 
bottle which can serve about two months, about 1,828 Dongs is the average used 
per day. But the cost is only 1,467 Dongs daily with an induction cooker 
providing mild and strong fire, saving much money."

"Midea's new generation of induction cookers has eight functions on the 
operation panel: Mild fire, Strong fire, Stew, Fry, Cook, Hot Pot, Braise and 
Boil. Cooking demands can be met easily through power adjustment, such as 
stewing with mild fire and frying with strong fire," a Midea (Vietnam) senior 
manager said. Vietnam is changing its cooking tools, but without corresponding 
brands the market cannot support demand. Expensive Western, Japanese and Korean 
products and other lesser known brands with low price and quality cannot 
effectively meet demands of common families. "Induction cookers are already 
widespread in Western countries. We hope to popularize new induction cookers in 
Vietnamese home for Vietnamese families in a short time".

SOURCE  Midea
Translations

Vietnamese