Tissot was honoured to be the official sponsor of the high-profile charity 
event that took place on September 20, 2012, in the beautiful Abbaye de 
Collonges, next to Lyon. The event was hosted by Tissot's Ambassador, Tony 
Parker, captain of the French national basketball team, who is the co-founder 
of the Par Coeur Association.

    The annual Par Coeur Gala supports various associations that Tony Parker 
holds dear. This year, it raised funds for Make a Wish Foundation, for which 
Tony Parker is the ambassador. The association grants children suffering from 
life-threatening medical conditions a wish.

    Honouring the great basketball player with an even greater heart, Tissot 
launched a special edition watch for the occasion, bearing his name - the PRS 
330 Tony Parker Limited Edition 2012. This watch takes its inspiration from the 
athlete. The piece conveys energy worthy of a professional sportsman through 
its look and dynamic details such as the stripe going around the crown and 
pushers. Just like the basketball player jumping in the air for the ultimate 
slam dunk, this watch will stand out from the crowd with style. The limited 
edition features Tony Parker's number 9 standing proudly at its dedicated 
index, illustrating the ball's fiery orange.

    The Par Coeur Gala was definitely the place to be on that evening. A host 
such as Tony Parker, a limited edition watch launch and the gathering of all 
the influential people and celebrities who came together to support these great 
causes definitely proved to be a recipe for a successful charity event and even 
more amazing evening.

    For further information:

    http://multimedia.photopress.ch/image/Aktuell/September+12/Tissot

    Maria Ahnebrink 
    International Public Relations & Communication Manager 
    Email: maria.ahnebrink@tissot.ch 
    Phone: +41-32-9333111

    SOURCE: TISSOT S.A.