Country for PR: United States
Contributor: PR Newswire New York
Tuesday, June 13 2017 - 10:00
Foxtel and LivePerson Bring Mobile Messaging to Australian Customers
SYDNEY, June 13, 2017 /PRNewswire-AsiaNet/ --

-- New 'My Foxtel' app provides customer service via mobile messaging for the 
first time in Australia

LivePerson ( ), Inc. a leading provider of cloud 
mobile and online business messaging solutions, today announced that Foxtel ( ) has incorporated its native in-app 
mobile messaging service, LiveEngage, into the MyFoxtel app, allowing Foxtel 
customers to connect directly to customer service teams via instant messaging. 
The move marks an Australian first in providing enterprise in-app messaging at 
scale to streamline customer communications.

Logo -

LiveEngage allows Foxtel customers to 'Message Foxtel' via a feedback button 
inside the app, which instantly connects them to Foxtel's customer service 
team. Customers enjoy an experience similar to social messaging platforms, and 
functionality including push notifications and alerts.

Foxtel's Head of Digital Sales and Service, Alisha Bailey, said the move is 
part of Foxtel's continued commitment to enable customers to interact with the 
brand across multiple platforms.

"Simplifying customer communications is an essential part of how Foxtel is able 
to quickly and accurately provide the best support possible in order to keep 
subscribers connected to the stories they love. Incorporating LivePerson's 
mobile messaging system into our MyFoxtel app means that we can offer our 
customers the flexibility to manage their accounts and communicate with us in 
ways that complement their busy lifestyles," said Bailey. "With so much of 
today's communication happening via messaging on mobile devices, it's a logical 
progression to enable customers to interact with Foxtel in the same way they 
would with friends and family."

The messaging capabilities of the app are being embraced by Foxtel customers, 
with 490,000 app downloads and 90,000 in-app customer messages sent through the 
app since it launched in late January 2017.

Foxtel's innovative approach to customer service sets a new precedent in 
Australia, said Steven Fitzjohn, LivePerson's Regional Vice-President for APAC.

"Foxtel is leading the way in Australia by giving consumers a new way to engage 
with them via personalised mobile messaging, as consumers have largely moved 
away from traditional voice-based communication, and onto messaging platforms," 
said Fitzjohn.

In addition to providing a continuous connection to customers that they can 
refer back to even when their conversation concludes, in-app messaging through 
LiveEngage gives Foxtel's customer service teams the ability to handle multiple 
enquiries at once, and work with colleagues to get consumers the right answers 
more quickly. It also provides Foxtel with the ability to monitor customer 
sentiment in real-time and respond accordingly, and reduces operating costs 
through increased customer response efficiencies. 

"Customers benefit from the ability to message over time with a specific and 
consistent customer service team member with all conversations recorded in a 
single point, eliminating the need for customers to describe their issue over 
and again," said Fitzjohn.

Foxtel's Director of Digital Sales, Experience and Transformation, Brett 
Cooper, said the innovation in messaging is an example of how the organisation 
is responding to the changing expectations of their customers.  

"At Foxtel, we are focused on aligning with how our customers want to 
communicate with us, and we are committed to simplifying that experience," said 

The new MyFoxtel app also includes the ability to view billing and payment 
history, make bill payments, upgrade packages, order Main Events programs, 
track broadband and home phone usage, view up to 14 days of programming 
information, and remote record to IQ and MyStar boxes. The MyFoxtel app is 
available for both iOS and Android mobile devices.

Media contacts:
Allison Franzese 

About LivePerson
LivePerson, Inc. (NASDAQ: LPSN) is the leading provider of mobile and online 
messaging business solutions, enabling a meaningful connection between brands 
and consumers. LiveEngage, the Company's enterprise-class, cloud-based 
platform, empowers consumers to stop wasting time on hold with 1-800 numbers 
and, instead, message their favourite brands just as they do with friends and 
family. More than 18,000 businesses, including Telstra, Commonwealth Bank, 
Westpac, NAB, ANZ, Qantas, Medibank, BUPA, Adobe, RBS, HSBC, Citibank, IBM, and 
Singtel, rely on the unparalleled intelligence, security, and scalability of 
LiveEngage to reduce costs, increase lifetime value, and create meaningful 
connections with consumers. For more information, please visit: To view other global press releases about LivePerson, 
please visit:

About Foxtel
Foxtel is Australia's leading subscription television provider and is connected 
to over 1.65 million homes on cable and satellite through retail and wholesale 
distribution. Foxtel strives to ensure subscribers find TV they want to watch 
every time they switch on through delivery of more than 200 channels covering 
news, sport, general entertainment, movies, documentaries, music and children's 
programming. Foxtel is owned by Telstra (50%), News Corporation (25%), and 
Consolidated Media Holdings (25%).

Safe Harbor Provision
Statements in this press release regarding LivePerson that are not historical 
facts are forward-looking statements and are subject to risks and uncertainties 
that could cause actual future events or results to differ materially from such 
statements. Any such forward-looking statements, including but not limited to 
financial guidance, are made pursuant to the safe harbor provisions of the 
Private Securities Litigation Reform Act of 1995. It is routine for our 
internal projections and expectations to change as the quarter and year 
progress, and therefore it should be clearly understood that the internal 
projections and beliefs upon which we base our expectations may change. 
Although these expectations may change, we are under no obligation to inform 
you if they do. Actual events or results may differ materially from those 
contained in the projections or forward-looking statements. Some of the factors 
that could cause actual results to differ materially from the forward-looking 
statements contained herein include, without limitation: potential fluctuations 
in our quarterly revenue and operating results; competition in the market for 
digital engagement technology; our ability to retain existing clients and 
attract new clients; potential adverse impact due to foreign currency exchange 
rate fluctuations; privacy concerns relating to the Internet that could result 
in new legislation or negative public perception; risks related to new 
regulatory or other legal requirements that could materially impact our 
business; our ability to effectively operate on mobile devices; failures or 
security breaches in our services, those of our third party providers, or in 
the websites of our customers; risks related to industry-specific regulation 
and unfavorable industry-specific laws, regulations or interpretive positions; 
the adverse effect that the global economic downturn may have on our business 
and results of operations; economic conditions and regulatory changes caused by 
the United Kingdom's likely exit from the European Union; our ability to retain 
key personnel, attract new personnel and to manage staff attrition; risks 
related to the ability to successfully integrate past or potential future 
acquisitions; additional regulatory requirements, tax liabilities, currency 
exchange rate fluctuations and other risks as we expand internationally and/or 
as we expand into direct-to-consumer services; risks related to the regulation 
or possible misappropriation of personal information belonging to our 
customers' Internet users; potential failure to meeting service level 
commitments to certain customers; technology systems beyond our control and 
technology-related defects that could disrupt the LivePerson services; risks 
related to protecting our intellectual property rights or potential 
infringement of the intellectual property rights of third parties; legal 
liability and/or negative publicity for the services provided to consumers via 
our technology platforms; errors, failures or "bugs" in our products may be 
difficult to correct; increased allowances for doubtful accounts as a result of 
an increasing amount of receivables due from customers with greater credit 
risk; payment-related risks; delays in our implementation cycles; impairments 
to goodwill that result in significant charges to earnings; risks associated 
with the recent volatility in the capital markets; our ability to secure 
additional financing to execute our business strategy; our ability to license 
necessary third party software for use in our products and services, and our 
ability to successfully integrate third party software; our ability to maintain 
our reputation; risks related to our recognition of revenue from subscriptions; 
our lengthy sales cycles; risks related to our operations in Israel, and the 
civil and political unrest in that region; changes in accounting principles 
generally accepted in the United States; risks associated with our current or 
any future stock repurchase programs, including whether such programs will 
enhance long-term stockholder value, and whether such stock repurchases could 
increase the volatility of the price of our common stock and diminish our cash 
reserves; natural catastrophic events and interruption to our business by 
man-made problems; the high volatility of our stock price; and risks related to 
our common stock being traded on more than one securities exchange. This list 
is intended to identify only certain of the principal factors that could cause 
actual results to differ from those discussed in the forward-looking 
statements. Readers are referred to the reports and documents filed from time 
to time by us with the Securities and Exchange Commission for a discussion of 
these and other important factors that could cause actual results to differ 
from those discussed in forward-looking statements.

SOURCE: LivePerson, Inc.