Country for PR: United Kingdom
Contributor: PR Newswire Europe
Thursday, November 25 2021 - 22:10
How CIIE offers a window for multinational companies into the Chinese market
SHANGHAI, Nov. 25, 2021 /PRNewswire-AsiaNet/ --

Opening up is the hallmark of contemporary China. The China International 
Import Expo (CIIE) is poised to shape a link between China and the global 

Scheduled from Nov 5 to 10, the 4th CIIE presented a total of 422 new products, 
technologies, and services, a record high.

"We really believe that the CIIE is a great platform for multinational 
companies like Abbott to showcase the advanced technology," said Guo Jing, 
general manager of Abbott Diabetes Care in the Chinese mainland and Hong Kong.
As Guo said in the interview, the CIIE offers a platform for product 
demonstration. A number of multinational companies like Abbott are looking for 
opportunities at the expo for long-term business relations with China. 

German engineering and tech company Bosch participated in the CIIE for the 4th 
time, bringing its cutting-edge innovations to the event. Timo Wiese, the 
marketing director of Bosch Homecare, noted that the company was seeking 
precious feedbacks and solutions from the CIIE to improve. "The CIIE is really 
important for us," said Timo Wiese. 

The CIIE, which has been held per year since 2018, aims to provide an 
opportunity for countries and enterprises to come into the Chinese market.
More than 80 percent of Fortune Global 500 and industry-leading companies from 
last year's CIIE were returning this year, according to the data released by 
the CIIE Bureau. 

Along with the CIIE, Hongqiao International Economic Forum highlighted open 
development and innovation orientation and provided a high-end dialogue 
platform for the global political and business academic community.

Josh and Jack, video journalists from the UK and the US attended the expo and 
were trying to find the most eye-catching new products displayed in the six 
business areas featuring different industries, including food and agricultural 
products, automobile, consumer goods, intelligent industry & informational 
technology, medical equipment & healthcare products, and trade in services.
These two journalists noticed how the multinationals bringing these new 
technologies and services attempted to share the development achievement of the 
Chinese market by intriguing local attentions. 

Contact: Nie Qingxin
Tel.: +86-21-67008870/67008988
YouTube Link:   

Video - 
Logo - 

Source : CIIE